Video production, also referred to as videography, is the process of creating video by capturing moving images and creating combinations, and reducing the video in live production and post-production, also referred to as video editing. The captured video is then recorded on the most current electronic media. Video production is usually a laborious process, but the payoff is usually worth the struggle.
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Difference Between Video Production and Film Production
While they may seem parallel in many ways, there is still a huge difference between film production and video production. The main difference between video and film production is the medium used to achieve the end result. Film production uses film to record the visuals that they are seen by the camera, while video production captures the image via a memory card or tape.
Difference Between Video Production and Videography
The contrasting element between video production and videography is the direction or planning of the story. With video production, every detail from the conception phase to the execution is usually clearly defined, sometimes with detailed storyboards, scenes, and scripts. Then it comes to videography, capturing video of an event or an interviewee is more spontaneous and usually controlled primarily by the person who is behind the camera.
Why You Need Contracts for Video Production
Starting with the very basic levels, the main objective of any contract is to protect both parties working together to complete a given project. If you are a video producer or if you are in video production, it is important that you know how to draft a video production contract. Contracts help protect you even in the most daunting situations that you might find yourself in, so it is important that you don’t overlook them. If you find yourself in a disagreement with your client, for instance, you can simply refer to the contact to help guide you on how best you can handle the situation.
Importance of Video Production Contract
- Contracts provide a written legal document that highlights the full understanding of the business relationship and scope of the work so that both parties are conversant with what is going to be done
- Contracts help specify the rights that are being purchased and the rights that you are retaining
- Contracts are legally binding and enforceable
- Contracts help protect both you and the client
- Contracts help define when and how you will be paid, and the resources available to you should the client decide to stiff you.
Key Requirements of a Video Production Contract
There are three main requirements of a video production contract that are vital. When drafting a video production contract, it is important that you make sure the following are well captured;
Scope of Work
Video production contract, just like any other contract, you are placing a price tag on a product. But the product is complex. Whether you are a one-man crew or working with a high-end commercial crew or something in between, the video will take more time than you anticipated to shoot, set-up, and edit. And that us before factoring in additional locations, multiple characters, and maybe even several shooting days. So, it is important that you ensure that your contract spells out exactly how much time is located for all the activities. Nailing down all those activities on the front-end will save you time and the frustration that comes with poor planning.
Ownership of Assets
Not many people think about this one- which is why it is very important. When the production phase is done, who will have the rights to the material produced, who owns the rights to the footage, unless otherwise specified, the production company will own all the rights to the footage. It is important that you outline this part clearly in the contract to avoid any future conundrum that may occur.
Timeline
This is the discerning feature between video production and some other products or services. You agree to a process and a product- so you have to ensure that they are both in writing. In other words, you are not only spending your money on deliverable, but you are also paying for the shooting, scripting, editing, planning, and revisions that come with the video. So, it is important that some of those processes be included in the contract to help answer the following;
- What will happen in the process?
- What are the benchmark dates?
- When will the product be ready for delivery?
Video productions are usually very complicated than what any ordinary person may think, so treat them that way. Ensure that you take your time to discuss these key requirements with your production company ahead of time. Then you can proceed to the gist of producing an awesome video.
Video Production Contract Templates
If you are looking to use a video production template, we’ve got you covered. We have several professionally designed video production templates that will help you make sure that all the required information is well captured. Simple choose and download from our wide range of video production contract templates to get started. You can also use them as a guide if you are looking to design yours from scratch.
Conclusion
When you are looking to create a video for your client or when you are looking to have a video created for you, it is always important to have a contract that can be used to link all the parties involved to a common cause. It is vital to have a professionally designed contract with you to tag along with your goal of creating the video. A video production contract can help you keep things organized and ensure that everyone in the agreement in regard to the video being made is at par. With our collection, simply download, edit, and add the required information to get started.
